PREMIERE: GLASS ONION: A KNIVES OUT MYSTERY
THE PREMIERE
Benoit Blanc faces a new investigation in Glass Onion: A Knives Out Mystery, the sequel of the 2019 movie: Knives Out.
With a red carpet full of movie stars, On October 19 in Madrid we were able to enjoy the premiere of Glass Onion with Paula Gonu and Nil Ojeda, two of the best Spanish content creators. They hosted a live in the Instagram official profile of Netflix Spain.
The spectacular action was also maximized by a series of publications on Paula and Nil social profiles to amplify the reach of the premiere and encourage their followers to watch the Instagram live.
THE REPERCUSSION
Paula and Nil were the perfect tandem on the red carpet. Their spontaneity, creativity and originality enlivened the entrance of all the actors to the premiere, creating interesting content for the audience.
Additionally to the live on the Netflix account, all the content generated by both content creators on Instagram achieved 1,438,227 impressions.
